Tag Archives: Not perfect brand


We are ready for 2018. We are currently working on spring items. We have been feeding off of our surroundings and are feeling very inspired. More success for the underdogs in 2018. Shot by Della Me Cook and styled by Ariel Tyler.

Navy & Light Pink “Wing Foot” Dad Hats

Della Mae Cook (@DJlamae on instagram) strikes again. This shoot was very fun. We teamed up with local model Zoraya Lopez (@ZorayaLopez on Instagram) and our very own Willie Harper alongside a 1967 Chevrolet Chevelle Malibu. We have a limited amount of navy and light pink wing foot dad hats in stock that are in…

Wing Foot Winter Beanies

We released our embroidered wing foot winter beanies just in time for the cold weather. Be on the look out for more colorways in the near future.

“State of Mind” items now available

The reason we called this item the “State of Mind” tee is quite simple. In our day to day battles in life it is important that we maintain positive energy. Even a loss is a lesson learned so in a sense it is not a loss. Let’s win everyday from here on out. This item…

Blackout Edition #AkronCavs Winter Beanies

The very lovely @AubriiShaubon graced us with a photoshoot for our blackout edition winter beanies. They are now available in our online shop and NEXT Highland Square beginning 11.27.15. We will also be having a release event at Zar nightclub on black Friday as well. .


Happy holidays. We are planning new items as we power into the New Year. We are open to any questions or concerns by email. Also if anyone wants to join the team. Winter beanies are available in the mean time in our online shop. Stay warm & shop away.


Akron Heat Men’s tee now available in the online shop! We were pleased to have a moment with the hard-working AG of Akron. When it comes to music this kid has such passion, the same goes with fashion. AG seems to effortlessly intertwine the two. He is ready to drop a mixtape “Secret Society” on…

AG x Road Trip video project underway.

Filming has begun for the video project for AG’s single “Road Trip”. Parkboys have been great to work with. Be on the lookout. Shout out to Jennifer for being apart of the project. You guys will love the video. It will premiere July 6th at our launch event at NEXT Highland Square.

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